Checkout through your customer’s eyes
The path a customer takes on your site: basket, phone check, delivery details, payment and order tracking.
In this lesson
- Know each step of your customer’s checkout
- Understand why a customer might be unable to order
- Point customers to the order-tracking page
On this page — 3 sections
Knowing your customer’s experience helps you answer their questions faster. The best way to learn it? Buy something from your own site once.
The basket
The customer adds items to the basket and presses continue to checkout. Delivery is calculated in the next step, and price and stock are checked again before the order is created.
Checkout steps
Order review
Authentication
The customer confirms their phone number with a one-time code. There’s no guest checkout; if they don’t have an account, one is created quietly right here.
Delivery information
For services, contact details are asked for instead.
Payment method
From the methods you’ve turned on.
Payment
Order complete
Order tracking
Customers can always check an order’s status on your site’s tracking page with their order code (shaped like PRM-XXXXXXXXXX). You can restyle this page in the Studio, from the order-tracking preview.
Finished this lesson?
Mark it done to tick it off in the list and keep track of how far you’ve come.
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